buyer point

Brico Io reach 119 stores with a new affiliate in Northern Italy

The new Brico Plus store in Luino (VA), affiliated with Brico Io, is the result of a partnership with La Quattro s.r.l., which has already been affiliated with Brico Io since 2022. With this new opening (the fourth for this affiliate), the number of affiliated stores rises to 40, for a total of 119 stores nationwide.

The new store is located in a commercial park that also houses a Tigros and Euronics store and has a large parking area for customers.

Inside the over 1,300 square meters dedicated to sales, you can find more than 25,000 items in traditional and technical DIY departments. The “Area Kasa” corner complete the offer dedicated to the home world from textiles to small appliances.

Moreover, the store dedicates ample space to promotional and seasonal products, to meet customer needs throughout the year and accompany them in their DIY projects and home and garden care.

“We are confident that, thanks to the already consolidated experience in the sector, this new store will also be a point of reference in the area for families engaged daily in the care and maintenance of their home and garden,” declares Lorenzo Bocchi, Head of Development and Franchising at Brico io S.p.A.

Services: Custom wood cutting, tinting machine, key and remote control duplication.

Staff: 7 employees plus management staff.

Offers: The flyer created for the opening proposes a series of items at advantageous prices selected from the most representative departments, with a particular focus on seasonality.

Opening hours: Monday to Saturday from 8:00 AM to 7:30 PM – Sunday from 8:30 AM to 7:30 PM.